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Delsey studying prospects of manufacturing base in India

KOLKATA: French luggage maker Delsey is evaluating the possibility of a manufacturing base in India. 

"India is an important country for us. We are currently studying the prospects of a manufacturing base in India," Delsey India CEO Anil Verma said here today. 

He said any manufacturing base for Delsey was meant for global supplies and if the study gave a positive outcome then one would be put up in India which would produce certain categories of a product range. 

According to Delsey Group CEO Guenther Trieb, focus would be on strengthening the position in the country. Currently, India accounted for less than one per cent towards its global top-line. 

"We hope to grow our India share to 10 per cent in another five-year period. 

"India and China are the emerging markets that we need to focus on," Trieb said. 

Though company officials declined to divulge financial details, it was understood that 
FDIfrom Delsey was so far insignificant as the venture just distributed imported products. 

Delsey India would launch and control the markets of the Saarc region including Pakistan by end of this fiscal, Verma said. 

Delsey India is a 51:49 per cent JV with local company Sapphire. Delsey currently distributes imported Delsey luggage in India through retail and wholesale formats. 

The company currently has 18 single Delsey stores across the country of which just three were company owned. 

Delsey had entered the 
Indian market in early 2000 through a joint venture with luggage brand VIP for distribution through their outlets. 

In 2010, the distribution contract was terminated but one product for airlines was still being outsourced from VIP. 

In 2011, Delsey entered into JV with a new parter. Delsey, having price points between Rs 8,000 and Rs 35,000 for cabin luggage, competed with 
Samsonite and American Tourister in the premium segment. 

The brand would shortly introduce small leather items sourced from the 
Kolkata market, the company said.