DFCC Bank envisages women are becoming a driving force in MSME sector
DFCC Bank initiated a series of engagement programmes focused on empowering women in the MSME sector. Focusing on many areas such as tea cultivation, beauty salon management, dairy farming, and general cultivation, these programmes were conducted with the goal of empowering, motivating, and uplifting women involved in micro, small and medium enterprises (MSME) relating to those areas.
DFCC Bank was able to hold these programmes with the support of experts in the respective fields. The women who are engaging in the tea sector benefited from the expertise shared by Sisira Perera, Zonal Development Officer from the Tea Smallholders Development Authority. Mrs. Nayana Karunaratne, a well-known Sri Lankan Beautician joined in to share her knowledge with participants who were engaged in the salon and beauty industry.
As for the women engaging in Dairy Farming, Wajira Punchihewa – Vice President/ Regional Manager DFCC Bank facilitated a session on financial literacy and business management. The fourth and final programme on general cultivation was conducted by Ms Sewwandi Gunawardena, the Assistant Director General at the Export Agricultural Department who shared a wealth of insight with the participants.
These programmes were conducted after DFCC Bank identified that the ladies of Sri Lanka are well on their way to becoming a driving force for the growth of the MSME sector.