CHENNAI: Royal Enfield, the maker of iconic cruiser motorcycle Bullet, has got itself a new home in Orgadam,
With this new capacity coming on stream, Royal Enfield is aiming to produce and sell Rs 1.75 lakh units in 2013, and take it up to Rs 2.5 lakh units by 2014.
Last year, the company sold 1,13,000 units, and it has grown by over 50% over the last couple of years.
The current plant in Tiruvottiyur, which is one of the oldest automobile plant in the country, will support the new plant by manufacturing engines and giving finishing touches to the models.
"The ability to increase capacity fast is a crucial step for Royal Enfield towards meeting our global ambitions. While we are adding new models and new dealerships, we are also working on building our presence globally. Higher