Tata Chemicals launches two new organic plant growth regulators

PUNE: Tata Chemicals Limited, crop nutrition and agri solution manufacturer and marketer announced the pan India launch of FarmGro (foliar spray) and FarmGro G (granules). Introduction of these products will strengthen the "organic" offerings in the Paras crop nutrition portfolio.

A release from the company stated: "FarmGro is a liquid product meant for foliar spray and fertigation. It is a combination product of many plant growth promoting substances applied through the foliar route. Main ingredients of this product are the amino acids, organically chelated micro nutrients and sea weed extract.

"The company claimed that this product is a premium product in the plant growth regulator category as it is mainly targeted at high value horticulture crops and other cash crops such as cotton and sugarcane. This product is mainly targeted at the progressive farmers and growers in the states of Maharashtra, Gujarat, MP and the Southern States.

"FarmGro Gis a granular product meant for soil application, which enables application of plant growth substances through the soil route. This product is enriched with -- mycorrhiza which facilitates faster nutrient uptake by the plant," stated the release.

Speaking about this launch Mr. D K Sundar, Senior Vice President, Crop Nutrition & Agribusiness, Tata Chemicals, stated, "The introduction of PARAS FarmGro and FarmGro G is based on an in-depth understanding of farmers' requirements where we found a clear need for a high quality organic offering in this space.

The FarmGro products have been designed to address this need and enable the farmer to efficiently use organic products for improving nutrient uptake and crop productivity."

Tata Chemicals has undertaken mass farmer awareness programmes and farm level demonstrations in key target markets to explain the key features and benefits of the products, by offering first-hand user experience.